Thursday, April 25, 2013

Kickstarter Assignment Idea

With the new Veronica Mars movie being funded by Kickstarter, and now Zach Braff using it for another movie he's producing, it got me thinking about how funding platforms, such as Kickstarter and gofundme, can be used in education. Using funding platforms as an instructor or educational institution may or may not provide some legal complications.  However, what if teachers used these platforms as an assignment for their students.  Not necessarily have them start a kickstarter campaign in real life, but assign them a project, asking "What project would you create if you could put it on Kickstarter and get funding for it?"

I think it would be a great way to incorporate the idea of social media into your curriculum, as well as provide a creative outlet for brainstorming with your students. Plus, I believe the idea of the students having ownership over a project that they create on their own can empower them to do the same thing in the near future.  What do you think?


  1. Hi Rebecca,

    I came to the same conclusion as you and will be using it as the platform for an assignment in my Year 12 English class in Australia. The idea stemmed from a conversation about risk in business ventures and ways to mitigate risk, especially with innovative or creative ventures.

    The subject is for vocational English rather than academic English, and many of the students will ultimately end up working for or owning small businesses in the local area. Accessibility of capital is a problem for youngsters, and so we took this model to show that there are ways of spreading risk.

    The focus of the existing unit was on marketing and branding, so the Kickstarter model shows clearly how important the marketing mix is in creating response.

    Ill let you know how it goes if you are interested.

    1. Hi Andrew, I am definitely interested in hearing how it went. I apologize for the late reply. I forgot to setup my notifications for this blog. If you have time, feel free to respond and let me know!

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